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Kickz: First season progress report

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Kickz_2008-09_coverOn Thursday 4 September, Andy Burnham MP, the Secretary for State for Culture, Media and Sport launched the findings of the first annual Kickz report written by Substance.

The Kickz programme was created by the Metropolitan Police and the Premier League. Following discussions between the football industry and the Met, the programme was launched in April 2006 with pilot projects at four founder clubs (Tottenham Hotspur FC, Fulham FC, Brentford FC and Manchester City FC).

Using the ‘power of football’ and appeal of professional football clubs brands to engage young people who may otherwise be difficult to reach, the Kickz vision is ‘to target some of the most disadvantaged areas of the country in order to create safer, stronger, more respectful communities through the development of young peoples’ potential’.

Key statistics from the first report (which covers the period 2006/07) include:

  • The programme target to engage 4,000 young people was exceeded as 7,000 were engaged between 2006 and 2007. The total now stands at 16,000.
  • Over 2,300 positive outcomes were recorded, with examples ranging from gaining sport and football coaching qualifications, to completion of anti crime workshops.
  • 521 young people (aged 16-25) volunteered at projects with 37% going on to gain employment.
  • 37 young people went on to gain direct employment within the community departments of one of the initial 25 Kickz clubs
  • Kickz forms part of local strategies to reduce crime and anti-social behaviour. In regions with the most Kickz projects running, crime reduction was five times greater on days when Kickz sessions took place.



 editors comments   

Editor's comments - [  This is the first annual monitoring and evaluation report for the national Kickz social inclusion Programme. This document relates primarily to the period from the pilot of Kickz in April 2006 to the end of 2007. It details the excellent start and significant growth of the Programme, and identifies current and future challenges. Another good work from the Substance team ]  Reference this?Cryer, J. (Year). This page title in italics. Retrieved date, from <this page's full URL>

In the text: Cryer (year)


APA reference for this document


Reference : Substance. (2008). Kickz: First season progress report: London: Kickz


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Download this file (Kickz_2008-09_ME_Report.pdf)Kickz_2008-09_ME_Report.pdfSubstance. (2008). Kickz: First season progress report: London: Kickz
Last Updated on Friday, 08 May 2009 14:33  

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